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Haleon Partners with Vistar Media to Boost Global Programmatic OOH Strategy

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Haleon, a global leader in consumer healthcare, has selected Vistar Media as its preferred partner for programmatic out-of-home (OOH) advertising across key markets. This partnership will see Vistar Media collaborate with Publicis, Haleon’s media agency, to implement data-driven OOH campaigns worldwide, leveraging advanced technology to improve advertising impact and efficiency. Haleon’s choice to work with […]

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