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PATTISON Modernizes Out-of-Home Advertising with Broadsign Technology

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PATTISON, Canada’s largest OOH media owner, has adopted Broadsign’s comprehensive OOH technology stack, marking an expansion of their previous partnership. Broadsign’s solutions offer a centralized hub for PATTISON’s programmatic DOOH workflows, enabling dynamic management and optimization of OOH inventory. The partnership enhances PATTISON’s capability to deliver advertisements more swiftly and efficiently across a variety of […]

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